Don’t try to sell anything on this page! I know that sounds counter intuitive, but it is important to do. Just address the keyword phrase that brought them here. Make the page very relevant to what the customer wants. Try to educate, solve a problem, entertain them or give them whatever they came for. Do it in a personal, helpful way. Relate to them and they will always come back.
This email came to me about three weeks after my ski purchase. That gave me just enough time to try out my new toy, which also gave me just enough time to realize I wasn’t sure about a few of the finer details of my skis and needed to ask someone a few questions, which they brilliantly anticipated. Your product or service may warrant a different timeline, but the point is, think strategically about it.
The first component of your niche marketing strategy is to determine the industry or markets that will the majority of your attention. You want to select a market, in which people are known to spend money.
Usually this is a difficult item to define but it becomes a bit easier because we now have a set of keywords to work from. The keyword helps us focus on what is important to the customer. Try to define those things that make the product attractive, exciting or necessary in the customers’ mind. Think of all the benefits they can derive by owning or using your product or service.
If you are willing to spend money for video marketing, then choose to have your video show up on related sites. Don’t use services that put your videos in the wrong way. You can utilize surveys to figure out what sites your audience visits regularly.
You will also want to consider graphical elements like banners as well as brochures, price sheets, and support material for potential contacts and customers. If you are using your own lighting or need to run electronics, check ahead to make sure you will have access to outlets.
Every affiliate marketer has wasted time and money in niches which just don’t turn a profit. Therefore, don’t be disappointed if a niche you’ve chosen won’t make money for you.